CardStarter To Host IDO

4 min readDec 29, 2021


CardStarter, the world’s premier incubator, launchpad, and insurance program for Cardano projects, will launch the IDO for, a sustainability-driven blockchain solution that aims to create a carbon neutral crypto industry first, followed by a carbon zero world. aspires to alleviate the climate crisis caused, in part, by the excessive production of greenhouse gasses. Without drastic interventions, the damage humans have inflicted on the environment will soon become irreversible, and will have dire consequences for future generations. In an effort to limit greenhouse gas production, carbon credit markets have been established in many parts of the world to allow corporations to purchase greenhouse gas emission rights. Nonetheless, these carbon trading markets are highly inefficient due to low transparency, high barriers to entry and a lack of standardization across jurisdictions.

Despite the breakthroughs that the crypto space and decentralized finance (DeFi) has ushered in, the industry as a whole has a tarnished reputation for its environmental impact due to high power consumption required for hash computing. Nonetheless, the team at believes the solution to liberalizing carbon markets and reducing the environmental impact of the crypto space lies in decentralization itself. will ride the DeFi 2.0 wave and provide access to carbon trading markets for carbon offsets in the ASEAN region, and incentivize corporations and private parties to invest in sustainability. The protocol is governed by the $ZRO token. On the platform, users will have the option to deposit crypto assets to be rewarded in $ZRO and carbon offsets. They will also have the possibility of staking their $ZRO tokens to accrue more $ZRO. Carbon offsets can also be traded on’s native offset exchange. As holders of $ZRO, users will also be able to participate in governance by voting for proposals that will drive platform development, as well as providing funding for the carbon offset projects, partners of, and generating carbon offsets for the platform. The platform will initially launch on Ethereum and Polygon, to leverage the popularity, user base and low transaction fees before expanding to other blockchains and eco-systems. To extend the opportunity of environmental rescue to non-crypto users and corporations, will also develop a mobile app that will allow users to invest in carbon offsets in an affordable and seamless manner. The app will run on the blockchain back-bone of the crypto-focused solution, but also provide a traditional, seamless way for non-crypto native companies to participate in the system.

The ASEAN region is teeming with carbon offset projects that are underfunded and often unknown. Being headquartered in Singapore, the team at saw no better place to launch their platform before expanding to other jurisdictions. To lead by example, has purchased carbon offsets to cover its own carbon footprint and partnered with numerous reputable carbon offsetting projects like the Ocean Purpose Project, Clean Seas and Tree-Nation.

About CardStarter

CardStarter is the first incubator, launchpad and insurance program for projects being built on the Cardano network. The CARDS platform is a unique and dynamic launchpad, connecting projects to early supporters and a network of key partners. The Cards Accelerator Program (CAP) team works with each project individually to establish the right connections and map marketing strategies, establishing the foundation for long term success.

CardStarter is also differentiated by its charge to protect its supporters. CARDS provides unbiased third-party audits of every project’s code and protects IDO participants with an in-house insurance program. CardStarter is proudly partnered with X21 Digital, BlockSync Ventures, Moonwhale Ventures, Genesis Shards, Plethori, Fractal, PARSIQ, Scryptic Tech and Longtail Financial. Once fully built, CardStarter will be an all-inclusive platform with a decentralized exchange to complement the current offerings. CardStarter also aims to be a nurturing force in the Cardano ecosystem, with hackathons and project development support being a major focus of the roadmap.

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About is a blockchain solution focused on addressing the global climate crisis by leveraging decentralization to bring sustainability investing to the masses. The platform will be governed by the $ZRO token and will feature a carbon offset exchange. The project is led by BreeAnne Yek (CEO) who has a rich background in legal, commodities trading and environmental initiatives, Florian Bohnert (CMO), the ex-CMO of Cardano, and oXenon (CTO), a full-stack blockchain developer with 6 years of experience in the space, since DeFi 1.0. is backed by, a venture capital firm that invests in promising early stage projects led by exceptional talent.

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